Adding optional extras to your LeadGen package

Adding optional extras to your LeadGen package

When configuring your LeadGen package, you may have some optional extras (or 'add ons') available to you, depending on your event. These optional extras are a powerful way to enhance the effectiveness of your on-site lead capture activity at your event.


While each event may have distinct optional extras, there are some typical items you may see included here:
  1. Additional BYOD device login (license):  Add more device logins to allow more staff to log in to your LeadGen account while on-site. Your device login limit is the number of simultaneous devices that can log in to your LeadGen account (via app) at any one time.
  2. Additional Custom Questions: Add this if you wish to ask additional questions on your LeadGen form, beyond what is permitted on your chosen LeadGen package.
  3. CRM Integration: Add this if you wish to push your captured leads into your CRM system in real-time, allowing for immediate follow-up. Note: must be purchased at least one week prior to the first day of your event.
  4. SMS campaign: Add this if you wish to trigger a welcome SMS to be sent to visitors approximately 5 minutes after they have checked in to the event. Note: must be purchased at least one week prior to the first day of your event.
  5. Email Campaign Sales Booster: Add this if you wish to trigger an automatic follow-up email to your leads in real time to drive appointments and sales. Note: must be purchased at least one week prior to the first day of your event.
  6. Visitor remarketing campaign: Enable this if you wish to execute a post-event re-marketing marketing campaign to all visitors, using the Google Ad Network.
Note: Availability of the various optional extras is determined by the event organizer, so what is mentioned in this article may not be exhaustive or included for all events.

Select the quantity of each  optional extra  you would like included on your LeadGen package, by using the drop-down selector. Then scroll down and click ‘ Save and next ’. Note: since optional extras are distinct for each event, the below image and prices are for illustrative purposes only

Note: All LeadGen forms have built-in ‘notes’ and ‘rating’ functionality, allowing your staff to go back and edit any relevant points about your leads at any time. There is no need to add extra questions to allow for a ‘staff notes’ field.